Avant-garde fashion: A modern definitionof its history and influences by Barbara I Gongini

Avant-garde fashion: A modern definitionof its history and influences by Barbara I Gongini

This is a brilliant article on avant-garde fashion by Barbara I Gonini. A must-read!

Read the whole article here.

An unorthodox and radical current, Avant-Garde is synonymous with pushing the boundaries of culture for well over a century. Since its first inception, this movement generated major progress in fields like art, music, architecture, literature, theatre and film and most importantly, fashion.

In fashion terms, avant-garde spanned generations of notable designers who reshaped the way people perceive and wear clothes. Characterized as progressive and forward thinking, the once eyebrow-raising style is now a worldwide phenomenon. One of these avant garde designers is Barbara í Gongini, an active participant in the Nordic art discourse, in close collaboration with film, music and photography artists, which all added to her creative process.

Keep reading and take a journey through her views on what is avant garde fashion today and how it all started!


What is Avant-Garde: a modern definition

Avant-garde (pronounced a’vant-garde) is an intellectual, artistic and cultural movement characterized by the experimental, the radical and the unorthodox approaches. Derived from french and meaning vanguard or advance guard, the term describes the few who dare to go in front and defy conventions. The current also defines an attitude of freedom from the conventionals of society. This is why avant-garde is not the same as modernism. Modernism, as a term, defines a period that integrates all aspects of society while avant-garde rejects the mainstream in favor of the unique.

 

An unorthodox and radical current, Avant-Garde is synonymous with pushing the boundaries of culture for well over a century. Since its first inception, this movement generated major progress in fields like art, music, architecture, literature, theatre and film and most importantly, fashion.

In fashion terms, avant-garde spanned generations of notable designers who reshaped the way people perceive and wear clothes. Characterized as progressive and forward thinking, the once eyebrow-raising style is now a worldwide phenomenon. One of these avant garde designers is Barbara í Gongini, an active participant in the Nordic art discourse, in close collaboration with film, music and photography artists, which all added to her creative process.

Keep reading and take a journey through her views on what is avant garde fashion today and how it all started!

Read the rest of the article here.


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